InboxBay
1. The DM arrives
A lead asks about a listing, a treatment slot, or an order — in the app they already use.
InboxBay / Instagram DM inbox
Instagram DMs
Instagram DMs in the same inbox as everything else.
Instagram DMs are where clinics, real estate desks, shops and restaurants get asked about availability. If those messages live in one personal login, the lead is only as reliable as that person’s evening.
From Instagram DM to a named follow-up
2. Qualify in the thread
Tag the intent, add a note, and keep the conversation in the inbox instead of a spreadsheet.
3. Assign and close
Route it to the right agent or round-robin the queue. Status stays on the conversation until it is done.
What the Instagram DM inbox is — and is not
It is a team workspace for Instagram Direct. Multiple agents see the same DMs, assign them, and reply with the rest of the shared inbox tools: notes, labels, saved replies, search.
It is not a growth suite, a comment scraper, or a replacement for Instagram. Setup is required for the Instagram account. Meta still operates the channel.
Most teams do not get Instagram leads in isolation. Pair this with the omnichannel inbox so the same person who DMs you, then emails, is still one customer history.
Instagram DM inbox FAQ
Can a team share Instagram DMs?
Yes. Connect the Instagram account and DMs land in the InboxBay shared inbox, where they can be assigned, labeled and annotated like any other conversation.
Do Instagram leads stay separate from WhatsApp?
They arrive from Instagram, but they sit in the same queue. Agents can move from an Instagram DM to a WhatsApp or email thread without changing tools.
Is this a replacement for Instagram?
No. Customers still write you in Instagram. InboxBay is the team workspace on top of that channel.
Open the shared inbox and try it with your team.
Start free goes to the live demo at demo.inboxbay.work. Log in if you already have a workspace. Paid plans are on the pricing page and check out through Ziina.